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A family house in Tel Aviv with a modern and minimalist look designed by the architect Orly Shrem makes the B&B Italia furnishings stand out and interact harmoniously with the outdoor. Especially the SAKé sofa illuminates the spacious room with elegance and comfort. PH. Amit Geron

The famous Up5_Up6 armchair, designed by Gaetano Pesce in 1969, is one of the protagonists of the exhibition path Home Futures, currently ongoing at The Design Museum in London.

The B&B Italia group collaborated with Blue Lagoon as a global contractor in furnishing of the first five-star luxury destination in Iceland. The experience, interiors and product design of the Retreat are by Design Group Italia, and the architecture by Basalt Architects, who also collaborated on the interiors.

An icon among icons, the Up armchair by B&B Italia is one of the most well-known and familiar pieces on the international design scene. Since its launch it became a symbol of Italian design as a well as an authentic cultural and political icon.

Design Holding brings together Italian furniture brand B&B Italia and lighting company Flos with Danish lighting firm Louis Poulsen.