Kenzo Spring Summer 2014 by Pierpaolo Ferrari

Giant Fish, Waves and a surreal World! Pierpaolo Ferrari shoots once again KENZO’s spring summer 2014 advertisement starring legendary supermodel Devon Aoki joined by Paul Boche. This is not the first time that the creative force behind KENZO, Humberto Leon & Carol Lim, are collaborating for label's campaign with Toilet Paper Magazine (Maurizio Cattelan, Pierpaolo Ferrari, Micol Talso).

The inspiration behind the collection is hailing from California, Humberto Leon and Carol Lim have been impressed by the ocean, its power, its constant change, its ability to cultivate life and our reliance upon it. Their youth was also marked by the historic underground L.A. music scene and inspired them for their women's collection for Spring/Summer 2014.
 
“We like the idea of fusing classic tailoring with beach living. Jackets featuring large open backed vents to allow for a beach breeze, printed or reversible sequins, embroidered cropped tops resembling the crests of waves and K-biker jackets are the key pieces of the collection.”
 
Prints feature geometric and graphic hand drawn aqua motifs? The melted fish prints, an observation on over fishing in already crowded marine territories, are a key print for KENZO to bring awareness to the conservation problem we all face and to alert the need for intervention on this subject.