Paola Lenti opens a new flagship store and premières the collection signed by Campana Brothers with an auction of unique artworks.
During the opening of the new flagship store and the 2022 edition of Miami Art Basel, on November 29th next, Paola Lenti will promote an auction to support Instituto Campana, the non-profit association founded in 2009 by Brazilian designers Fernando and Humberto Campana to foster design as a tool for change through social and educational programs.
Seven large prints on canvas will be auctioned, drawn from original designs by Humberto Campana .
The works are inspired by the Metamorfosi collection, penned together with his brother Fernando and produced in partnership with Paola Lenti, that will be presented to the American audience for the first time.
During the opening of the new flagship store and the 2022 edition of Miami Art Basel, on November 29th next, Paola Lenti will promote an auction to support Instituto Campana, the non-profit association founded in 2009 by Brazilian designers Fernando and Humberto Campana to foster design as a tool for change through social and educational programs.
Seven large prints on canvas will be auctioned, drawn from original designs by Humberto Campana.
The works are inspired by the Metamorfosi collection, penned together with his brother Fernando and produced in partnership with Paola Lenti, that will be presented to the American audience for the first time.
During the opening event of the new flagship store, Humberto Campana will personally sign the artworks, each of which is a unique piece with certificate of authenticity.
Metamorfosi originates from the creative reuse of Paola Lenti production remnants and from the desire to produce in a more sustainable way, reducing waste and the use of raw materials.
A vision shared with Campana Brothers, pioneers of reuse and supporters of a design that also has a social value. Metamorfosi is an inclusive project as well. In the production of the five seat options and the tapestry in the collection, migrant women have been involved, with the aim of providing them with job placement opportunities and making them professionally independent after a period of training in the company.
The Miami flagship store, in partnership with Casual Furniture Group, will showcase the best of Paola Lenti collection and will be a true “design workshop”, a place where designers and architects can explore the possibilities offered by the Italian brand to create bespoke environs, whether for residential, hospitality or yachting projects.
