A view to
a changing world

B&B Italia chooses an unconventional and imaginative way to present Noonu, the new sofa by Antonio Citterio. In the era of digital launches, the brand has set up a physical presentation, in a pop up space that becomes a stage. The window of its historic Flagship Store in via Durini in Milan opens to reveal an active working construction site. Inside, between the walls and rough floors, a real living room appears.

In a suburb of Athens, nestled in a pine forest, stands a disused, neglected and damaged office building. Designed in the 1970s by the renowned architect, Alexandros Tombazis, this building represents a fine example of the controversial mid 20th century Brutalist movement.