Nike has partnered up with New York based design firm, Hush, and architecture firm Skylab for another creative and innovative creation. Located in Oregon, Camp Victory is a temporary exhibition space that hosted the Olympic Trials.
After more than 8 months of heads-down work from initial concept development all the way through detailed design and technical execution on location, we are very proud to reveal our new baby. Nike’s “Camp Victory” at the Olympic Running Trials in Eugene, OR is a product of Nike’s incessant drive to push creative limits, and their implicit trust in our creative process without boundaries.
Nike Brand Design engaged HUSH (and architecture firm Skylab) as their experiential design agency. Many months ago, we started with a blank slate – on which we’ve built a world’s fair size physical/digital experience that focuses on playful competition, deep sensory experiences, powerful visual design and information display.
