Delood Library presents the Olivetti Showroom designed by Carlo Scarpa in the late 1950's. Adriano Olivetti commissioned Scarpa to design a display space for his Olivetti products. The Olivetti Showroom located in Venice, was an amazing space that was considered Olivetti's main showroom and cornerstone for decades before changing owners. In April of 2011 Scarpa’s Olivetti Showroom re-emerged once again as the display space for Olivetti products.
The Olivetti Company was the design and industry leader, as typewriter manufacturer's producing early computers and calculator's by the 1950’s. The company gave great attention to exceptional quality and design in all of their products. When Scarpa designed the space in 1957, the result was a beautiful space with the Olivetti products displayed in a beautiful space where Carlo Scarpa's unique style was more than evident.
The Olivetti Showroom is located in Venice, Italy on the northern edge of Piazza San Marco. It was designed in 1957 and completed one year after. Carlo Scarpa transformed the space provided to him from a long, dark alley into an open jewel box. Through the addition of windows and attention to interior transparencies, Scarpa blended the exterior and interior and was able to open the Olivetti Showroom into a light, comfortable place for visitors.
The Olivetti Showroom is a recognized historical building, where Scarpa’s amazing style was able to transform it into in a Museum of Design and Architecture!!!!
Architect: Carlo Scarpa
Location: Venice, Italy
Project Year: 1957-58
References: Domus, Daily Icon, Negozio Olivetti
Photographs: Seier+Seier, Orch_Chemollo
